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Making decisions in a volatile logistics environment isn’t easy. Gaining insight via data analytics can help reduce the risk.
The road freight industry is facing many complex challenges such as cost increases, driver shortages, fluctuating spot prices, and extended customer demands – all of which are beyond traditional freight models.
How can logistics leaders make confident decisions in such an unstable environment? How can managers increase supply chain visibility?
sennder’s recent webinar, “Improving your logistics business with the power of data analytics”, was hosted by Bianca Bachmann, Program Manager of Commercial Operations. Joining the discussion, we have Felix Marzian, Senior Director of sennControl, and Lukas Lögler, sennControl Program Manager. Together they explained how collecting and accessing relevant data can help reduce the impact of a volatile market and help you meet your KPIs.
From their conversation we learned how real-time data can increase supply chain visibility including insights such as loading/unloading times, GPS tracking, rolled/canceled loads, and real-time status updates. And, how sennder’s four-part, “control tower” model supports shippers in gathering, analyzing, and leveraging data.
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